By lemaster 14 Dec, 2017

If you own or manage a business, it may feel like you are writing all the time - from emails, to tedious business proposals, and even developing organizational policies and manuals. Unless you are a technical writer, some of the required writing can be challenging, which can cause it to be ineffective.

You may be wondering, what can you do to ensure your corporate communications are clear?

Rest before writing - Writing should be done when relaxed but we all know, as a business leader, you wear multiple hats and are constantly pulled in different directions. However, this will not yield the results you are aiming for when you have to write important documents.

Therefore, before writing, take a moment to think about the purpose of what you are writing, your intended audience, and the action you need the reader to take.

Avoid unnecessary words - It may seem logical to try to use impressive wording when creating business material. However, less is more. Stay away from filler words and get directly to the point. Your reader will appreciate you being clear and concise.

Know your audience - It is very easy to make errors when addressing the recipient. Keep it general if you do not know the sex of your recipient. If you are writing a letter or formal correspondence, address your reader with either, To Whom It May Concern or Dear Sir/Madam. If you are writing an email, simply begin with Hi and then insert the recipient's name.

Always ensure you spell names correctly, no one appreciates their name being spelled incorrectly. This type of error will make your reader think you don't care enough to pay attention to detail.

Proofread and review - Do not ever hit send on an email, or send a formal letter or correspondence, without proofreading. This will give you the opportunity to catch any errors, remove any unnecessary information, or add any missing content.

Save your writing - Learn to love templates. Why recreate the wheel if you don't have to. These templates can be reused over and over again but make sure you edit each document to make it relevant to what you currently need to write. The last thing you want to do is have a document go out with another person's name or confidential business content.

As always, Sam's Word is one click away and will be more than willing to assist you with your business writing needs. Email us at

By lemaster 14 Dec, 2017

It is that time of year when many students are returning back to school. Between starting new courses, adjusting to another school year, and ordering their books, students need to think about where to find credible sources for their assignments.

Locating Resources

  • Some students tend to rely on the internet to gather their resources when drafting papers and often turn to search engines, such as Google. However, there are a few things to remember when using the internet to locate articles and resources:
    • Sites like Wikipedia and personal websites are not considered credible. You must use scholarly, peer reviewed academic journals in your college writing.
    • There are plenty of databases with credible peer reviewed articles, dissertations, and scholarly research resources.
    • The easiest way for you to access these databases is through your school’s online library.
    • Some widely known databases are PubMed, JSTOR, CINAHL, Sage Journals, and EBSCO.
    • You should never have to pay for an article. There are plenty of available sources within the many databases for you to find the material you need.
    • Article dates are important. Most professors require resources within the previous five years. Some allow ten years.
    • When searching for articles filter the results to specify the date range you want to search.
    • Also filter for full text/PDF copies only.

APA & MLA formatting Can Change Every Year

The best way to know if any changes have been made is to check Purdue OWL. This will indicate and changes to style and format, citing changes, proper lengths for titles and headers, abstract requirements, and how to use headings or subheadings within your paper.

  • Sources like e-books, PowerPoint presentations, and emails have been added as viable references within the last few years, so be sure to check for the proper way to cite these in your papers. In addition to Purdue OWL, APA and MLA also have websites to reference rule changes.

Do you have any hints and tips for locating credible academic sources that weren’t listed here? Email us at and your tip could be featured in our next blog post! If you’re still struggling, don’t worry, we’re always here to help. Contact us today!

By lemaster 14 Dec, 2017

Can you believe that it has been 1 year since our first blog?!? It literally feels like it has only been a couple of months that we have been providing you with writing and business advice. This blog was created to inspire you to improve your writing skills but it has blossomed into so much more. We hope the advice, tips, and important information we have given you has been valuable.

Hopefully, our blogs have taught you a thing or two about the writing process for students, individuals, business owners, entrepreneurs, and professionals. After all, our goal is to help you develop better writing practices and strengthen your writing skills.

By lemaster 14 Dec, 2017
Proofreading is the act of reading to identify and correct grammatical and formatting errors. Unfortunately, this part of the writing process usually gets neglected, which reflects negatively on the writer's work.
By lemaster 14 Dec, 2017

Running a business can pull you in multiple directions and you also have to wear many hats. You are the CEO, CFO, Product Developer, Marketing Specialist, Data Guru, and so much more. However, as a leader, it is important that you understand the importance of delegating. As your company's primary decision maker, you should consider hiring a trusted professional to develop content for your social media writing and editing.

Managing social media can be a full-time job. You cannot run a business without having a social media presence. Additionally, although you can try to run a business and manage your social media on your own, it is not recommended. As the leader, you need to focus your time on strategic decision-making and growing your company.

While you're busy being the boss, a Social Media Writer/Editor can use their expertise to develop quality content for you to share online. This person will be responsible for creating, editing, and posting content on all of your company's social media platforms. They will also be responsible for growing your social media audience and they should also be knowledgeable of social media trends and changes. So make sure you hire someone that has experience.

By lemaster 14 Dec, 2017
Take a look at the last email you sent. Do you think it will pass an email etiquette 101 test?
By lemaster 14 Dec, 2017

PowerPoint is a tool that is often used when creating and delivering presentations. Students and business professionals use it to enhance projects or gain the attention of potential investors or clients.

Here are some tips to help you develop powerful, classy, and professional PowerPoint presentations:

1. Use Bullet Points

  • Discuss the main aspects of a particular topic
  • Keep your sentences short and on one line
  • No paragraphs, no periods
  • Use a limited number of bullet points per slide ( Don't bore your audience with a slide containing 7 bullets or more )
By lemaster 14 Dec, 2017

If you are running a business, you're most likely using social media to promote and sell your products. But how are you helping your potential customers find and follow you? Believe it or not, the power behind social media is the hashtag, the #, the button that we use to call "the pound sign".

Just about every major social media site has adapted the use of the hashtag. If you are not using hashtags in your business, you are basically un-find-able on social media.

By lemaster 14 Dec, 2017
Everyone knows it is important to keep your resume updated. However, we have all been in a situation where the perfect opportunity came up, all you had to do was submit your resume...but you can't even remember the last time you updated it, or you don't even know where it is! PEOPLE!!! We can't create and accept opportunities if we aren't ready to receive them.
By lemaster 14 Dec, 2017
It's assumed that when applying for a job, people are on their best behavior. Everyone knows that when you're applying for a job you should present the best version of yourself. This is how you impress the person interviewing you and quickly get in good with the powers that be -- You know, the big Kahunas... Once you get in, survive the crucial probationary period, then you can relax a bit and become the true person they hired.
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